Social Media Trends - Social Media Marketing Tips

Social Media Marketing on Snapchat: New Ad Platform

by Alex Oesterle|31 May 201717 January 2024|Blog, Social Media Trends

It’s been a big year for Snap Inc. so far, and with their recent IPO, investors have been eager to see exactly what the company has to bring to the table. And, lucky for both investors and businesses, Snap is...

Advertising on Instagram Just Got Better with Instagram Story Ads

by Alex Oesterle|15 March 201717 January 2024|Blog, Social Media Trends

And just when you were starting to get bored of all your other ways of marketing to millennials. The newest way of advertising on Instagram: Stories Ads. That’s right, earlier this month Instagram announced that ads in stories are now...

BlueBear Named Top Social Media Agency By Clutch

by Alex Oesterle|22 February 201713 July 2023|Blog, Social Media Trends

Is it too late to say New Year, New Us? We’re thrilled to announce that Blue Bear Creative has recently been designated a Top Social Media Agency by both UpCity and Clutch.co. Both Clutch and UpCity help businesses find the best digital...

Instagram Live: 3 Ways Food Brands Can Capitalize

by Alex Oesterle|25 January 201710 January 2024|Blog, Social Media Trends

First Facebook Live, and now Instagram Live? What's the difference? Is Instagram Live worth exploring for food brands? If you're looking for increased visibility on social media without significant additional media spend, then yes. Facebook and Instagram have been introducing new updates relatively...

Get More Organic Facebook Engagement with Groups

by Alex Oesterle|11 January 201713 July 2023|Blog, Social Media Trends

By now, you've likely experienced how hard it is to get more organic Facebook engagement. You've spent a lot of time and money growing your following, and now your posts reach only a fraction of your audience. Well, it can be hard...

Facebook Leads for Restaurants: Loyalty Programs

by Alex Oesterle|04 January 201713 July 2023|Blog, Social Media Trends

Social media marketing has come into its own and Facebook has been the leader in new and effective developments. One of Facebook’s newer advertising products is the Lead Ads objective, and it’s a great way for restaurant marketers looking to build...

Facebook Advertising for Restaurants: 3 Tips to Make You a Better Marketer

by Alex Oesterle|21 December 201617 January 2024|Blog, Social Media Trends

Facebook advertising is an excellent way for restaurant brands to give their locations an overnight boost in foot traffic. In fact, there are few marketing channels as effective. But – and this is a big ‘but’ – Facebook Advertising for restaurants isn't fool...

Why Facebook Retargeting is a Must For Restaurant Marketers

by Alex Oesterle|14 December 201617 January 2024|Blog, Social Media Trends

Growth in paid social media spend has been insane in 2016. If you haven’t planned on incorporating Facebook Advertising dollars into your budget, you’re missing out on great leads, brand building, and the opportunity to retarget interested potential customers. Facebook...

Harness the Power of Facebook Advertising for Holiday Marketing

by Alex Oesterle|07 December 201631 January 2024|Blog, Social Media Trends

Feel a little late in the year to start a holiday marketing campaign? You might be surprised at how many people leave planning to the last minute. Whether you’ve developed a strategy or not, procrastinating on execution can result in fewer...

Facebook Advertising: What Every Restaurant CMO Should Know

by Alex Oesterle|30 November 201607 February 2024|Blog, Social Media Trends

Whether you're a fast casual or QSR brand, your restaurant’s target audience is most definitely on Facebook. Not only are they on Facebook, but they're using it everyday. Yup, even millennials. As a matter of fact, millennials still make up the largest...