Drizly’s Paid Social Agency
PAID social RESULTS DELIVERED
Entering new markets, Drizly’s challenge was convincing target customers to adopt a new behavior: purchase alcohol online in lieu of at a physical store. With the right media strategy & a nimble partnership, we worked closely with Drizly’s performance marketing team to double down on what worked – flattening the funnel to convert a cold audiences into first-time buyers.
$1.18M
App & Website Sales from Social Ads
↑48%
Higher Conversion Rate on Social Ads
59%↓
Decrease in iCAC Year-Over-Year
At the intersection of ‘branding’ and ‘PERFORMANCE’
There’s a Place Called “High Return-on-Ad-Spend”
Drizly needed a paid social agency who could move as quickly as the media strategy demanded, while also helping to push boundaries both creatively and systematically. In collaboration with Drizly’s team, Blue Bear tested new ad formats & leveraged existing ad units in novel ways, ultimately driving the best return-on-ad-spend in the brand’s history doing paid social.
Paid Social AGENCY
Services used:
BLUE BEAR WAS really easy to work with and made great videos for our paid social ads.
They designed, implemented and executed paid social ads for platforms like Instagram, Facebook, Snapchat, and Pinterest that more than delivered against brand goals and business objectives for Drizly.
